Without using hot water or detergent, LaundryPure puts the technology of nature to work in the laundry room at home. Based on processes used for over a decade in hospitals, hotels, and Laundromats, cold water is infused with oxygen, peroxides, and other gases to bubble and lift dirt and grime from cloth fibers, leaving towels softer and fluffier, and clothes brighter and cleaner.
Plus, every load helps save energy and money. Reducing or eliminating detergent means less residue and abrasives to weigh down and wear out fabrics, and of course, less detergent to buy. Washing in cold water reduces the weekly demand on the household water heater and the energy bill.